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Context / Task: Create a digital campaign to launch Nature Love’s new gummy range across Instagram, newsletters, homepage, blog, and Amazon. The aim was to give each product its own look, while the challenge was to keep the overall design consistent with the brand.

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My Role. I was responsible for the overall concept and design. I defined the creative direction, created a moodboard, and designed Instagram posts, website and blog banners, newsletter modules, Amazon visuals, and a short storytelling video. 

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Outcome. The campaign showed the gummies as one family while giving each product its own focus, with a clear design that worked well across all channels.

Role / 

Art Direction

Visual Design

Layout Design

Graphic Design

 

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Work/ 

Natsana -

Nature love

 

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Instagram Campaign –
New Product Launch
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Design Process & Moodboard
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Ad Campaign: Bacillus Gummies
Advertisements for the new product Bacilus Gummies, highlighting that it supports the digestive system, designed for the homepage, blog, magazine, and newsletter.
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Product storytelling video for Bacillus Subtilis gummies (Amazon & website).
I was responsible for the concept and design.
Homepage Magazine banners

The article presented the new gummies vitamins, supported by a custom promotional banner designed for the Homepage and Amazon.

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Live Demo – Gummies Vitamins Banners on Homepage Magazine
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Range Newsletter Promo 

Promotional newsletter for Nature Love, showcasing the full gummies range. Each product is highlighted in a separate module with a clear call-to-action, making the design clean, mobile-friendly, and easy to explore. The campaign promotes variety while offering a 15% discount.

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Instagram Content 
Social media posts for other Nature Love Gummies (Magnesium, Eisen, Vitamin C, Multivitamin Kids). Carousel designs and visuals with clear product graphics.
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